The Cyprus Tourism Organisation successfully participated in the International Golf Travel Market IGTM 2013 in Spain, the biggest and most important golf tourism exhibition in the world which attracted more than 1,200 golf business stakeholders including 600 exhibitors [golf courses, National Tourism Organisations, hotels etc], 350 Golf Tour Operators, journalists and Media from 60 countries worldwide.
Other participants from Cyprus at the IGTM included golf courses, namely Aphrodite Hills, Eléa Golf Club and Minthis Hills as well as hotels: InterContinental Aphrodite Hills Resort and Capital Coast Resort & Spa. The Cyprus Tourism brand, “Cyprus in your Heart” used in all exhibit booths, gave a unique identity to Cyprus as a Golf Tourism Destination.
During the IGTM, Ms Maro Kazepi, Tourist Officer A’, Golf Tourism Coordinator - CTO Strategic Planning Department - in her effort to best promote Cyprus as a Golfing Destination had appointments with the Chief Executive of the International Association of Golf Tour Operators as well as with Golf Tour Operators and journalists from 18 countries during which she had the opportunity to highlight the competitive advantages of Cyprus in attracting golf tourism especially during the winter months. The island’s golf tourism markets include the UK, the Nordic Countries, Germany, France, Switzerland, Austria, Holland, Belgium, Italy, Hungary and the Czech Republic.
Cyprus has the potential to become a “Golf Paradise”. It has golf courses with international and European acclaim offering unique golf experiences, quality hotels and services as well as ideal climate especially during the period from November to April when most golf courses in central and northern Europe are closed. Let’s not forget that 70% of the world’s golf holidaymakers choose new golf destinations and Cyprus as an emerging golf destination has a competitive advantage both with its existing and its future golf projects in the pipeline. It is no wonder that CTO’s golf brochure slogan is “Golf Cyprus–Fairway to Heaven”.
Pictured: Ms Maro Kazepi, Golf Tourism Coordinator, CTO Strategy Department, with Mr. Peter Walton, Chief Executive of the International Association of Golf Tour Operators.
